Freshii is the
next wave of fresh & healthy fast casual dining and retail in
Join our winning team and help reach our goal of serving up the
healthiest, best tasting, and most convenient customized meals and
snacks in a hip, welcoming and environmentally
sustainable environment - all across North America!
When you are hungry and there is only
a candy bar
in sight, do you grab for that candy bar? Now, imagine if between your
hand and that candy bar, we placed an apple?
Might you choose that apple? Our goal is simple: Freshii wants to be
Freshii offers an array of quick and nutritious options including
salads, wraps, rice bowls and soups in a "build your own" format,
served in a fast, fun, hip and environmentally sustainable atmosphere.
Freshii provides healthy and convenient meals and snacks in a busy
world, leaving no room for excuses.
Freshii is actively looking for
partners who share the same goals and have a passion for promoting
healthy living in a fast paced world!
THE MENU – customization
- World Headquarters: Chicago, Illinois
- Year Founded: 2005
- Locations: 11 stores, 14 by end of 2008
- Segment: Hybrid of Fast-Casual, QSR & Retail
- Target Square Footage: 150 – 1500 sq feet
QSR Magazine, October 2008: "Customization
is the name of the game at Freshii, a quick-service chain specializing
in salads, soups, and other healthy meals and snacks for people in a
hurry. Serving up nutritious meals, prepared to individual
specifications, is the philosophy behind the chain…"
Freshii's menu offers build-your-own salads, wraps, rice bowls and
soups personalized with ingredients from three categories: 24/7 - super
low in fat, but high in fiber, essential vitamins, minerals,
antioxidants and lean protein, balance - essential fats, slow-burning
carbs, good oils and high protein and splurge - great flavors to be
enjoyed in moderation. Freshii also offers breakfast and snacks like
customizable yogi, yogurt parfait and organic oatmeal!
Freshii's Website features a revolutionary nutrition counter; create
your own virtual salad, wrap, rice bowl or soup and instantly see the
nutritional value of your ingredients!
NUTRITION TO GO™ - Our Retail Revenue Center
For years, restaurants have tried to figure out ways to sell customers
more than just a meal. When executed properly, the retail business
provides significant economic benefits to a restaurant including
raising the value of a customer's visit, optimizing labor usage,
smoothing peak sales times, and allocating rent across multiple
businesses. Freshii is extending the restaurant-retail concept and
creating the archetype for maximizing sales in the restaurant industry.
We call it NUTRITION TO GO™
Efficient operations systems.
Sophisticated POS systems to manage our business, track key
financial and demographic metrics and maximize profits.
Operations, Branding, and Finance Leaders who bring unique
and high level skills to the Freshii Management Team.
Unique Service techniques and packaging materials to minimize
Established purchasing power and contacts with National and
LANDLOARDS AND OPERATORS LOVE US!
Our Product Offering – Freshii offers a focused menu that
does not conflict with landlords "non–compete" clauses.
No On–site Cooking – Freshii does not require exhaust, which
lowers and expedites store build out costs and timelines and make us
flexible to any location.
Flexible Footprints – Our locations range in size from
150-1500 sq feet. Some of our locations (before they were Freshii's)
were hair salons, coffee shops, book stores & restaurants. We
Our Mission Green campaign is our way of educating others on how they
can be eco-friendly in their everyday life.
How We Go Green
We only use recyclable, post-consumer packaging.
Our bowls are compostable and biodegradable.
We recycle and reuse. We use the backs of paper for internal
We sell reusable bags.
We have very little waste in our kitchen.
We use energy efficient light bulbs.
We try to buy organic whenever possible. Produce, meat,
beverages, snacks and our food-safe cleaning products.
Suppliers we team up with also share and support our
environmental beliefs and initiatives.
We program our thermostats so that we do not waste energy.
We change our air filters regularly.
We buy recycled products. Paper, toilet paper, paper towels,
We use digital communication whenever possible.
We make yearly donations to charities that focus on
The Freshii system can be easily scaled and replicated across the
nation. We have addressed all areas of the Freshii business model –
site selection, supply chain, cost control, build-out timing, marketing
and buzz creation - to ensure that each market across the country can
be easily opened, rapidly grown, and successfully and profitably