PJs Coffee of New Orleans Franchise Information

The Franchise Opportunity

Better beans! Constantly roasting in our facility! Passion for coffee! We don't mean to sound like we're bragging, but with all due respect to Seattle, PJ's Coffee is Simply the Best Coffee.

PJ's Coffee was founded over 30 years ago in New Orleans, one of the most recognized destinations in the world for its food, drink, and entertainment - a haven for indulgence. PJ's Coffee is a thriving franchise opportunity rich tradition and deep support.

For 30 years, we have selfishly kept to New Orleans. Selfish no more, we invite the world to indulge in the most satisfying cup of coffee you will ever experience: PJ's Coffee. Simply the best coffee. We are now introducing our concept to communities nationwide. Once you've tasted it, the secret will be out: PJ's serves the best specialty coffee in the category.

Best Coffee Concept

• To make simply the best coffee, we own both the bean selection process and the roasting process. Without it, a coffee company loses control of two of the three foundational stages of developing a premium cup of coffee.
• PJ's Coffee uses a "medium roast strategy".
• Small batch size - controlled quality. Roasting the country's best beans is a delicate process. We take it seriously.
• Quality beans - The best coffee comes from beans that are carefully chosen, still green, properly handled to minimize damage.

Our success is based on three fundamental achievements:

1. Selecting the best beans.
2. Roasting our beans according to some very distinct coffee profiles.
3. Serving those finely roasted beans under the exact conditions our founder, Phyllis Jordan, developed some 30 years ago.

PJ's Coffee Will Offer:

• Training - We provide comprehensive training before and during your grand opening. We also provide ongoing training and education long after you've served your first espresso.
• Systems and Controls - We provide you with tools, training, and context to help you make sure both processes and procedures run smoothly.
• Real Estate - We share real estate resources with our portfolio of complementary concepts. Because we represent a wide range of concepts, each with its own demographics, store footprints, and flexible design requirements, landlords call us first – we bring energy and flexibility to their developments. That translates to superior locations for our franchise partners.
• Marketing and PR - Current category leaders built their brands through an aggressive PR and in-store marketing effort. Imagine what we can accomplish taking a progressive and bold approach to promoting something even the category leader doesn't have…Simply the Best Coffee.

A strong brand and rich heritage are wonderful assets for a company to have. Combined with smart marketing and innovative product presentation, PJ's Coffee is a brand that is being watched by experts. Are you ready to get started?